Our team

Adithana Marketing > About > Our team
sonya trivedi

Sonya Trivedi

Founder and CEO

Sonya Trivedi has more than 10 years of experience in the marketing field. As part of her job for a global technology company, she has worked on communication projects together with large financial and non-profit organizations such as the Bill and Melinda Gates Foundation, Asian Association of Credit Unions, Microcred, etc. Her background includes working closely with C-Level executives and supporting insurance companies across Europe and Southeast Asia in their decisions leading to a successful business and IT transformation. Sonya strongly believes that everything is marketing, and this is one of the most important skills in our world to spread out ideas to significant audiences.

Bhushan Trivedi

Bhushan Trivedi

Managing Partner

Bhushan has almost a decade worth of experience of working in the social impact space, where he drove several successful marketing and communication initiatives of his projects. His innovative campaigns positively impacted the lives of tens of thousands in developing countries. Having founded a start-up himself, Bhushan can empathize with the specific needs of early and mid-scale ventures, churning the most effective strategies for them to win new customers.


Nick Gaidov

Content Strategy Lead

Nick is always on the lookout for the next big story. Words are his trade, and adequate texts are his passion. He has more than 3 years of experience in copywriting, content strategies, and brand positioning through creating great customer stories. Nick is dedicated to helping visionary companies communicate their most significant strengths and gain more organic interest with engaging content.

Gergana Dimitrieva

Gergana Dimitrieva

PR & Outreach Expert

Gergana has over 6 years of experience in the area of project management. She has a Bachelor's degree in Business Management and a Master's degree in Energy Management. She has worked on many sponsorship campaigns in the UK, Germany, and Bulgaria and led the communication of multinational consortiums related to the implementation of projects funded by European programs and mechanisms.


Petya Nikolova

Web Developer

Petya is a web developer with 3 years of experience in front end development. She has worked at a creative digital agency as a lead developer and a fast-growing startup in London, serving millions of users. As part of her work, she has developed high-end websites for different businesses, including restaurant chain Preto, fashion agency Linden Staub, TV production company Optomen, restaurant, and bar chain Incipio. She was responsible for delivering high performance, solid user experience, and responsive design across all devices and browsers. During her work at Wonderbly, she was in charge of rebuilding the whole e-commerce checkout experience.


Mansi Bhayani

UI/UX Designer

Hailing from Mumbai, Mansi has 10 years of experience in UI/UX and Graphic Designing. After a strong foundation in BFA Computer Graphics from Sir JJ. Institute of Applied Arts, her work demonstrates helping brands innovate better digital experience. She enjoys the research, ideation and implementing a relevant user-centric design. Constantly keeping herself updated with teaching and freelancing as a UI/UX design consultant.

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