Ever wondered why a brand story is such a popular approach to engaging with your audience? What really interests a person in listening to or watching your stories? Science says that the release of chemicals such as dopamine in the brain while hearing tales keeps humans engaged. Also, the compelling plot evokes emotions in the...
Whether you have an extroverted or introverted personality, if you are in marketing, the art of networking is something that you need to master. I have seen many marketing professionals who don’t like networking just because they are afraid or shy to talk to people they don’t know. Most of them say that networking is a “sales skill” and...
